YTT Podcast – 13: ‘Garage Sale Jigsaw Puzzles’
After a 2 week spring break hiatus, the podcast returns with special guest William Martino. This week we discuss the ways in which healthcare can seek to improve content marketing and storytelling, why...
View ArticleHow Apple Watch measures your heart rate
From Apple.com The heart rate sensor in Apple Watch uses what is known as photoplethysmography. This technology, while difficult to pronounce, is based on a very simple fact: Blood is red because it...
View Article14: ‘Groupons For Strategy’
This week special guest Zoe Dunn from Hale Advisors joins the show to discuss Apple’s shaky Apple Watch launch, how Mad Men is still alarmingly like current agency life, if agencies can evolve enough...
View Article7 Days With Apple Watch
I, like most of the technology nerds of my ilk, arose dutifully at 2:55 a.m. on April 10th to pre-order the Apple Watch. Within 3 minutes I had procured a 38mm Apple Watch and a 42mm Apple Watch and I...
View ArticleBringing some clarity to Google’s ‘mobile friendly’ algorithm
If you’ve read any piece online about Google’s recent ‘mobile friendly’ algorithm update, you no doubt must think the world is coming to an end. I’ve seen headlines with the terms “mobilegeddon” or...
View ArticleMeeting Icebreakers That Are Better Than Yours
I typically loathe the perfunctory icebreaker questions that sometimes get used during corporate meetings. You know the kind I’m referring to? They’re the, “If you were a vegetable, what kind of...
View Article
